Healthcare administrators are always looking for ways to improve efficiency and identify new opportunities. By reducing the repetition of costly and time-demanding tasks associated with software purchasing, a platform strategy helps improve the overall efficiency of the organization. In addition, a platform approach means that the organization only has to work with one primary supplier for all its imaging applications, which can significantly streamline the adoption of new products.

Healthcare administration is understandably risk averse, focused on controlling and reducing costs. A platform strategy is financially attractive because it reduces the risks associated with purchasing software applications, whether it’s discovering that an application is not clinically valuable over the long term, has been superseded by newer software, or is difficult to implement.

Some platforms offer a pay-per-use model, which means healthcare organizations only pay for the
services they use. This ties costs more closely to service delivery and revenue, making better use of
operational budgets and facilitating the strategic reallocation of capital. In general, platform funding
models are flexible and can fit with an organization’s preferred method. For example, after initially
starting with a Fee-Per-Study (FPS), an organization could move to a subscription model as usage
increases based on clinical and organizational value.

In addition, platforms must have comprehensive security measures in place, such as being HIPAA compliant. This helps a healthcare organization reduce its exposure to security threats such as hacking or unauthorized access by limiting the external and internal points of access to software used by the organization.

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